APPLE WWDC 2019
The Participation Agency brought me on to their visionary production team for Apple’s largest conference in the world WWDC as a Senior Producer for the PR and hands on rooms for unreleased IP.
I worked very closely with the client in the Global Events team and multiple stakeholders internally at Apple to manage each department’s needs and to develop a production plan. I was brought on-site for the entirety of the month long project to ensure the perfect execution of each detail, which included a full build out and producing an opening press reception and a press waiting room during the conference.
I produce other events for this client through The PA, but in the interest of privacy I cannot divulge more detail.
At WWDC 2019, Apple announced updates headed towards the Apple family of devices, including the iPhone, iPad, Mac desktops and laptops, Apple TV, and Apple Watch. There's also the announcement of iOS 13 and the new Mac Pro, a powerful computing device that hasn't been refreshed since 2013.